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It's like trying to make a really complicated recipe without the ingredients. You have to go and get ingredients first...or you will never make the amazing recipe you wanted in the first place!

Without a defined brand identity, establishing your website and projecting your business to the world is a much harder process.

"Brand design is an essential aspect of your company’s image and it has the potential to make a lasting impression in an instant. We make sure that we understand you and your business. Creating a brand with strong values, greater connections and that resonates with you and your target audience."

So many clients come to me asking for me to build them a website, and I always ask them...

  1. Do you have an established Brand Identity (logo, colour palette, fonts)?

  2. Does your brand identity truely reflect your business?

  3. Does your brand identity resonate with you and your customers?

  4. Do you love it?

More often than not - the answer is "no". So we go back to the heart of your business, I ask fundamental questions that help me develop and refine your brand identity. From there we can really create some design magic!


Fantail's Nest NZ is a premium boutique online children's store, offering a range of 2-in-1 pram nests, clothing and accessories. Handcrafted in New Zealand.

We refined the brand identity to elevate the brand and work cohesively with the business and premium products.

Brand Deliverables: (do you have all of these for your brand?)

  • Primary Logo

  • Secondary Logo

  • Brandmark

  • Defined Colour Palette

  • Licenced Fonts

  • Branded Mockups / Visual Guides

  • Brand Style Guide

WEBSITE: Once your brand identity has been established - only then can we start your website build!

If you need to establish/refresh your brand identity, or build a brand new website to promote your products to the world in 2024 - get in touch with The Bespoke Designer.

These are my free online workbooks to get you started!...

Let's create refine and design together!

Eloise (aka The Bespoke Designer)

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